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Study Methodology

These are the findings of a unique edition of the Global @dvisor Study, an Ipsos survey conducted between April 10th and 24th, 2017 on behalf of the Canadian Association of Petroleum Producers. 

The survey instrument is conducted monthly in 25 countries around the world via the Ipsos Online Panel system; this edition of the survey included six additional countries. The countries reporting herein are Algeria, Argentina, Australia, Belgium, Brazil, Canada, Columbia, China, Ecuador, France, Great Britain, Germany, Hungary, India, Israel, Italy, Japan, Mexico, Nigeria, Peru, Poland, Qatar, Russia, Saudi Arabia, South Africa, South Korea, Spain, Sweden, Turkey, United Arab Emirates, United States of America, and Venezuela. 

For the results of the survey presented herein, an international sample of 22,000 adults aged 18-64 in the US and Canada, and age 16-64 in all other countries, were interviewed. Approximately 1000+ individuals participated on a country by country basis via the Ipsos Online Panel with the exception of Argentina, Belgium, Mexico, Poland, Russia, Saudi Arabia, South Africa, South Korea, Sweden, Turkey, Hungary, Israel, Peru, Algeria, Columbia, Ecuador, Nigeria, Qatar, United Arab Emirates, and Venezuela, where each have a sample approximately 500+. The precision of Ipsos online polls are calculated using a credibility interval with a poll of 1,000 accurate to +/- 3.5 percentage points and of 500 accurate to +/- 5.0 percentage points. For more information on the Ipsos use of credibility intervals, please visit the Ipsos website. 

In countries where internet penetration is approximately 60% or higher the data output is comparable the general population. Of the 32 countries surveyed online, 18 yield results that are balanced to reflect the general population: Argentina, Australia, Belgium, Canada, Chile, Columbia, France, Germany, Great Britain, Hungary, Italy, Israel, Japan, Poland, South Korea, Spain, Sweden, and United States. The remaining countries surveyed –Brazil (53% Internet penetration among the citizenry), China (46%), India (19%), Mexico (41%), Peru (52%), Russia (59%), Saudi Arabia (59%), South Africa (47%), Ecuador (84%), United Arab Emirates (93%), Qatar (92%), Colombia (62%), Algeria (20%), Nigeria (46%) and Turkey (47%)—have lower levels of connectivity therefore are not reflective of the general population; however, the online sample in these countries are particularly valuable in their own right as they are more urban/educated/income than their fellow citizens and are often referred to as “Upper Deck Consumer Citizens”.

CONTACTS


REPORTS & RESEARCH

Jamie Duncan, Vice President , Canada Public Affairs, iPSOS

eMail | Jamie.Duncan@ipsos.com


MEDIA INQUIRIES

Chelsie Klassen, Manager, media relations and issues management, capp

EMAIL | CHELSIE.KLASSEN@CAPP.CA

 

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